Consumer Concerns Remain High Amid Pandemic

Consumer concerns remain high amid the COVID-19 pandemic. Research by the Consumer Brands Association shows that for the sixth week, American attitudes have remained largely consistent, as 91% of Americans say they are generally concerned about the virus.

Preparedness also held steady from last week, with 76% of Americans reporting they feel prepared for the coronavirus' impact on their life. As manufacturers ramp up production and grocery stores implement item limits to prevent overbuying, 55% of respondents reported seeing more availability and restocks of high-demand items. Access concerns over finding shelf-stable food and beverage items, as well as over-the-counter medicines, both dropped.

The most notable decrease was in food and beverage items, where high-demand items are reportedly coming back in stock across the country. For many Americans, a return to normalcy can't come soon enough. A majority, 60% said they are concerned about their ability to pay bills and afford necessities.

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