Late last week, the National Cattlemen’s Beef Association solidified U.S. cattle ranchers’ commitment to environmental, economic and social sustainability with the release of U.S. cattle industry sustainability goals. The goals call for demonstrating climate neutrality of U.S. cattle production by 2040.

NCBA past president Marty Smith said, “By setting goals, we’re publicly committing to continuous improvement and setting targets that allow us to measure and document those efforts.”

The goals also seek to create and enhance opportunities that result in a quantifiable increase in producer profitability and economic sustainability by 2025, and enhance trust in cattle producers as responsible stewards of their animals and resources by expanding educational opportunities in animal care and handling programs to further improve animal well-being. The goals are the culmination of a grassroots, rancher-led process through the Sustainability Goals Task Force formed this year.

The task force evaluated the current state of U.S. beef cattle sustainability, and determined which improvements are most critical.

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