World Dairy Expo Announces Changes For 2022
World Dairy Expo may have just wrapped up its 2021 event back in Madison, WI, but the organization has already unveiled changed for the 2022 Expo.
“Some would say it's changes that are well overdue, others were caught a little off guard by it," noted World Dairy Expo’s Katie Schmitt. "So, in 2022 World Dairy Expo will be a six day event, starting on Sunday with youth contest, Monday is when the dairy cattle show will begin and Tuesday is when the trade show begins. And then everything ends all cohesively on Friday, so a lot of the features that we love at World Dairy Expo are back in 22, they're just going to have a new home on a different day.”
Schmitt said the shake-up came following not only requests from participants, but self-evaluation.
“It's been a change that’s been requested for quite some time, especially by our commercial exhibitors, but also in the dairy cattle show, we've been requested to look at the show schedule from a timeframe, just to understand, is there something we could be doing different or better. And that made it in our strategic plan back in 2017. When we cancel the show last year we had time on our hands, so really evaluating these pieces of Expo objectively got kind of some feet underneath it, and at the end of the day they came up with a plan that they thought was viable and we're moving forward with it and we're excited about it.”
The 2022 World Dairy Expo is scheduled to run October 2nd through 7th in Madison, WI.
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