The trade show season here in the Northwest unofficially kicks off next week with the Pacific Northwest Vegetable Association’s annual show and conference November 17th and 18th in Kennewick, WA. President, James Zahand, said 2021 has been a difficult year for the industry, from extreme heat and drought to smoke and all points in between.

"We're going to spend a lot of time just talking about what those effects were and educating members about what they could possibly do to mitigate the effects.”

Zahand says they are looking forward to the return to face-to-face meetings. He said is provides growers and industry experts an opportunity to talk about the challenges that have cropped up since the pandemic started.

"Every year it amazes me how many new people come into the industry. That's all very pleasant, it gives me hope for the future because we have a lot of really fine, young people coming into the industry."

Pre-registration closes Friday, November 12th and onsite registration increases by $50 to $175 per person. Groups of five will cost $135 per person. Zahand said masks will be required at the “Veggie Conference”, however proof of COVID vaccination status is not.

To learn more about this year's show and conference, or to register, visit the PNVA's Website.

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