2024 Dairy Checkoff New Product Competition Opens

ROSEMONT, IL – The Dairy Management Inc. (DMI) New Product Competition for college students is accepting entries for 2024.

The competition seeks innovative dairy product concepts and is open to undergraduate and graduate students in the U.S.

This year’s contest theme aligns with checkoff-led insights that show consumers are seeking dairy products that deliver health and wellness benefits, including those related to digestion, immunity, joint health/mobility and general health.

A combined $27,000 in cash prizes will be awarded:

· $10,000 (first place)

· $7,000 (second place)

· $4,000 (third place)

· $2,000 (awarded to each of three teams that comprise the final six)

The deadline entry is Jan. 15 and winning teams will be recognized at the American Dairy Science Association’s annual meeting in June. More information on the 2023 finalists can be found here.

There are rules to the competition, which can be found here.

Consumer and marketplace insights are also available at this link.

Folks can also learn more by contacting Dr. Rohit Kapoor, vice president of product research for DMI, at rohit.kapoor@dairy.org

Source: Dairy Management Inc.